accutics vs. strala 

Looking for an alternative to Strala?

Hi! It looks like you're looking for the solution to solving your marketing tracking challenges. Here's how Accutics stacks up against a tracking code solution like Strala.

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Accutics: Drive Marketing Precision With Complete Campaign Data
Unilever logo
360-degree marketing data governance

How it works


Create campaign tracking codes or name sets, and enforce standardized naming conventions from one platform.


Classify campaign metadata for Adobe Analytics automatically from media sources like Adwords, Facebook, DoubleClick.


Ensure that all your campaigns and landing pages are reachable and tracked consistently with automatic validation. 
See it for yourself
  • Frederik Werner
    DHL logo

    “I can recommend Accutics wholeheartedly to anyone who wants to manage Adobe Analytics classifications for campaign codes or even other applications.”

    frederik werner
    Practice Lead Analytics, DHL
  • Samantha Gowran Farrier
    Widerøe logo

    "Accutics has had a key role in the creation of a clean data foundation for campaign tracking. Being able to add more structure to campaign tracking has been really helpful."

    Samantha Gowran Farrier
    E-commerce and Performance Analyst
  • Adélaïde Méal

    "Accutics is a blast for 360-degree campaign insights and removing painful manual spreadsheet processes. It was the missing part of our ad strategy."

    Adélaïde Méal
    Head of Data & Analytics
  • Tim Coleman
    Capita logo

    "Accutics is giving our business huge visibility into the impact of our campaigns. It’s phenomenal in the level of detail that this gives us now and how easy it is to manage."

    Tim coleman
    Head of Digital, Defence Recruiting Group at Capita

The difference between Accutics and Strala

With Accutics, you get everything that Strala could do and more. We have taken all the critical steps of campaign tracking, management, and data validation and brought them together into a single platform that's built to help you regain control of your marketing data and reduce wasted advertising budgets.
Find out how
Global Fortune 100 Insurer results

Real numbers, from real customers

campaign performance visibility
'unknown' ad spend cost reduction MoM
<2 months
payback period

Powerful features, 
minus the headaches

Bulk creation

Create or upload multiple campaign tracking codes in one go

Multiple input field types

Customize your interface with drop-down, auto-complete, multi-select fields, calendar, and checkbox views

Hide tracking variables

Conceal campaign variables with auto-generated tracking IDs without affecting reporting

Branded short URL

Create branded short URLs at the click of a button to increase click-through rates


View and filter campaign data history by specific channel, input fields, users, teams

Input field presets

Save time with auto-completed templates that you can customize for specific users or teams

Custom parameters

Add unlimited tracking parameters to dive deep into the insights you need

Dynamic QR code generator

Generate dynamic QR codes for your campaign tracking links instantly

Encrypted authentication

Keep your data secure with Multi-Factor Authentication (MFA) and Single Sign-On (SSO)

Ready for the proof?

Book a free tour of the Accutics platform and get an honest, straightforward chat about your marketing analytics needs.
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