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Marketing Analytics Trends: Data & eCommerce Predictions

Marketing Analytics Trends: Data & Ecommerce Predictions

Sangram Vajre - Account-Based Marketing Challenges

Top Account-Based Marketing Challenges With Sangram Vajre

The Role of Customer Experience for Machine Learning

The Role of Customer Experience for Machine Learning

Jim Sterne, 'AI for Marketing' author, uncovers the role of customer experience for machine learning, customer satisfaction & customer journeys in marketing.

The Ultimate A-Z Digital Marketing Glossary

The Ultimate A-Z Digital Marketing Glossary

Keep up with the evolving marketing landscape with this A-Z digital marketing glossary of online advertising terms, basic digital marketing terms & definitions.

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Data Strategy for Google Analytics: Tips From Yehoshua Coren

Data Strategy for Google Analytics: Tips From Yehoshua Coren

Yehoshua Coren, founder of Analytics Ninja, shares success tactics and tip on data strategy for Google Analytics and leveraging analytics data.

Cross Device Tracking Expert Tips: A Talk With Mai Alowaish

Cross Device Tracking Expert Tips: A Talk With Mai Alowaish

Mai Alowaish, Chief Data Officer at Gulf Bank, formerly InfoTrust, shares key tips about implementing cross device tracking and cross device analytics.

Beyond A/B Testing: Optimization Tactics From Kelly Wortham

Beyond A/B Testing: Optimization Tactics From Kelly Wortham

Get A/B testing optimization tactics from Kelly Wortham, Director of Optimization at Search Discovery, Test & Learn Community founder & CRO evangelist.

How to Scale Account-Based Marketing With a Blended Strategy

How to Scale Account-Based Marketing With a Blended Strategy

Learn how to scale account-based marketing and increase marketing efficacy with a blended strategy from ABM expert Rob Leavitt, Senior Vice President ITSMA.

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