FULL Customer case insurance

Learn how a Fortune 100 insurer achieved marketing excellence with Accutics

This case study explores the Fortune 100 insurer's journey with Accutics to overcome their marketing data challenges and establish a single source of truth.​
What's included:
  • 3 main goals and results achieved: data standardization, campaign performance visibility, and seamless data flow to Adobe Analytics
  • Implemented framework for global rollout
  • Maturity model that enabled them to beat industry standards