Platform updates
October 2026
October’s release expands Two-Way Sync to Google Ads, making it easier to connect campaign data across platforms, enrich it with Accutics data, and keep marketing data consistent wherever it’s needed. More flexible data schemas simplify working with external dimensions and using Record IDs in API calls, while Accutics MCP opens up new opportunities to bring trusted marketing data into AI-powered tools and workflows.
Connected campaign data, Efficient workflows, Validation
Accutics MCP
The Accutics MCP brings standardized campaign creation into the AI tools teams already use. Once enabled for an account, teams can add Accutics as a custom connector to their existing AI assistant, where they can describe campaign requirements or share a campaign brief to generate records based on approved naming conventions and data standards. This helps teams launch campaigns faster, reduce manual work, and ensure consistent, reliable data for reporting and measurement.
See it in actionTwo-Way Sync for Google Ads
Two-Way Sync is now available for Google Ads, helping teams keep campaign data consistent and aligned across platforms. By connecting Google Ads with Accutics, teams can enrich campaign data with validated information and ensure more reliable data flows across their marketing ecosystem.
Learn moreMore flexible data schemas for connected campaign data
Teams can include external platform dimensions alongside Accutics data in the same schema, making it easier to combine campaign information across sources and deliver more complete datasets for reporting and analysis. Record ID is also available in data schemas, supporting additional API integration use cases.
Learn moreEasier access to historical campaign records
Record tables support viewing data across a project's entire lifetime, making it easier to find and review historical campaign records without date restrictions.
Learn moreMore flexible rules for preventing duplicate records
Uniqueness rules support date and multi-select fields, giving teams greater flexibility to define what makes a record unique and maintain consistent, reliable campaign data.
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